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Star of training programs for businessmen. His name is one of the first to circulate on the lips of people who have made some way to success. is a personal consultant to the owners of the largest business corporations. He has thirty years of successful experience behind him. This man has written many books on which more than one generation of entrepreneurs around the world has grown.

Randy Gage.

This person is considered a self-development expert and. He is also known as the author of the book "Why are you stupid, sick, poor ... And how to become smart, healthy and rich." Randy Gage travels the world with his trainings, which are in great demand. His circle of contacts includes state senators, various actors and others. Gage's success story is instructive for everyone.

What do these business coaches have in common?

If you carefully study the history of the development of each of them, it becomes clear and obvious that desire and belief in one’s own strength helps to reach colossal heights. It does not matter in what country and family you were born, it is important how you fulfill yourself during your life and how you develop. Various trainings are good and useful, but it is important to remember that it is worth checking the information received from the outside and adapting to your own experience.

If we consider entrepreneurship as a profession, then in the number of necessary skills it prevails over most others. While a narrow-profile specialist studies one subject, but deeply, a businessman works, so to speak, “in breadth”, trying to learn as much as possible about everything. In this sense, a novice entrepreneur should combine in one person a marketer, a techie, a manager, and, if necessary, an electrician with a plumber. Having become a “free bird”, working for yourself, you do not get rid of the routine of an employee - you have even more of it. But, the truth is, now you are accountable to yourself and the income goes to your pocket directly and, as expected, in a much larger amount.

Since this very income, or rather, its increase, is the main task for an entrepreneur, an end in itself, for the sake of which he, in fact, embarked on "all the hard times" of an independent business, the main and difficult question arises before him: "How to do this?" ... A beginner in this case will inevitably face some difficulties. Yes, even experienced entrepreneurs sometimes stroke the back of their heads in confusion, unable to understand why all of a sudden "I began to lose money." In this case, it is better to turn to people who have turned helping entrepreneurs into their profession. Business trainers, whose theoretical knowledge is steadily supported by the experience of running their own business, are able to give useful advice, think over an algorithm of actions or assess the prospects of a particular solution. They are not just loud experts with motivating slogans. Looking at the situation from the outside and passing it through the prism of his own experience, the coach can provide an objective assessment of your performance, which is especially important in the absence of a business partner or mentor. And if you do not have enough specific knowledge to implement your entrepreneurial plans, then a business coach from the relevant field will help fill this gap and master the necessary skills. To do this, you just need to choose your own. Therefore, we decided to compile a list of some of the most demanded business coaches in Russia, so that you can familiarize yourself with their activities, and maybe use their help.

1. Radislav Gandapas

Those who are interested in business training in Russia probably know the name of this person. This is not surprising, because he is one of the most famous and demanded business coaches in the country with extensive professional experience and a wide geography of performances. Therefore, even if you do not do business, but live in a large city, you may have met this person more than once on local posters or advertising banners. But to follow their call to go to his training or not depends on your goals. Radislav Gandapas is a specialist in leadership and public speaking, and therefore his seminars are especially useful for those who want to hone management skills, master the power of persuasion and make their business communication as productive as possible.

2. Maxim Batyrev

Having passed a rich career path from an ordinary employee to a top manager in a large domestic company, he has accumulated a wealth of practical experience, which he laid in the basis of his consulting activities. The knowledge that Batyrev shares in his own master classes is supported by real examples from personal practice. Therefore, they will be useful primarily for business leaders, business owners and recruiting professionals, as they affect such expert areas as management, sales growth and employee motivation.

3.Mikhail Bakunin

Marketing expert helps freelancers, professionals in various fields and service companies build the most effective sales system. His main specialization is the marketing of professional services, which are now experiencing a kind of renaissance, responding on the Internet in the form of numerous ads. It is not so easy now to stand out for a programmer, designer, tutor, specialist in the field of advertising or psychology. It is even more difficult to sell yourself. This is the focus of the trainings and courses of Mikhail Bakunin, who, relying on his practical experience (he is the founder of several companies), trains independent professionals in competent marketing and effective promotion of their services.

4. Evgeny Kolotilov

The sales technique, despite its seeming formlessness, is very important in the implementation of almost any business process. It is especially important in the B2B sector. The volume of one-time sales here is usually quite large, and customers, as direct participants in the industry, make high demands on the purchased product. Therefore, it is not always possible to exploit emotional pressure on the buyer. A large customer is a professional, so it is much more difficult to convince him than an ordinary consumer. Difficult, but not impossible. It is precisely such sales techniques that he teaches, whose work experience is measured not only by the number of years (and their number, by the way, is approaching 30), but also by the list of published books, has long secured the status of an authoritative expert. At the same time, Mann himself puts a sign of inequality between the concepts of "marketer" and "marketer", making it clear that there is a difference between theoretical and practical knowledge. But this does not mean that some exclude others. It's just that truly intelligent management is possible when they are used together. Therefore, Igor Mann positions himself as a universal marketer working at the intersection of theory and practice, which allowed him to develop a balanced methodology for business development, which he willingly shares in numerous trainings and corporate programs. In his master classes, books and video courses, Igor Mann laid an extensive marketing management base for a variety of business tasks: increasing sales, working with feedback, negotiating, working with B2B, optimizing work schedule, and others. Therefore, his work will be useful not only for aspiring entrepreneurs, but also for experienced players.

(5 estimates, average: 5,00 out of 5)

The world is constantly changing. In order to achieve success in business, to negotiate correctly, build competent relationships with partners and avoid mistakes, knowledge is needed.

By attending trainings and master classes of famous coaches, following step-by-step instructions and applying the knowledge gained, you can improve the quality of doing business.

The tools that coaches generously share in their programs will help increase the percentage of successful deals, prevent team breakdown and teach you how to rise after failure.

The most famous specialist in leadership and public speaking in Russia. Author of 9 books and 14 films on this topic. Winner of many titles and awards. Three times recognized as the best in the profession, based on the results of the year. The only one who received such an honor.

In his speeches, the coach talks about the algorithms for success, ideology and charisma of the leader. Helps to change the strategies that the company uses to more effective ones.

The ability to perform is one of the channels for developing your own career. The coach teaches to overcome the problems faced by the speakers, teaches effective techniques of public speaking.

Gives you step-by-step instructions that you can apply to get rid of temptations, reinforce the habit, and get closer to your goal.

An entrepreneur who has achieved outstanding business success himself, owner of his own consulting company.

Absolute record holder for the number of master classes and the number of training participants. Won 4 federal contests “Commercial Director of the Year of Russia”, “Manager of the Year of Russia”, “Business Author 2014”, “TOP Speaker 2015”.

Trainer, teaches the art of negotiation. By connecting psychology, communication, you can open any doors. The master, during trainings, gives a set of rules, following which, you can achieve high results. Teaches how to tackle the problem, how to become stronger for subordinates, working in the company. Provides models of interaction with subordinates.

One of the most famous and respected marketing experts, co-owner of several consulting companies. Author of 15 books on business and marketing, 4 of which are bestsellers.

He is one of the founders of the publishing house "Mann, Ivanov and Ferber".

Practicing speaker, marketing consultant with over 20 open training programs and 7 corporate programs. During this time, more than 500,000 people attended his trainings.

, Ledionline, a business consultant who lives by the "three Hs" principle - Nothing is Impossible.

Owner of a personnel agency with a turnover of over 50 million rubles. in year. At one time, Evgenia, has gone from an ordinary specialist to a manager.

Helps companies to transfer part of their business to a remote management style, and also recruits personnel for remote work. Teaches you how to set tasks correctly and monitor their implementation. Helps to streamline business processes. Consults medium and large companies.

, director of the analytical center "Kaspersky Lab". Master of the game “What? Where? When? ”, Mathematician, marketer and business coach.

In 2015, the book "The Age of the Client" was published, which is devoted to his management activities, and teaches the correct construction of the relationship between the company and the client.

Business trainer, actively engaged in training activities, successfully conducts seminars and trainings in sales and marketing. Teaches techniques of brainstorming and interaction with each other, business thinking and team building.

Included in the golden dozen of business coaches in sales, according to the magazine "Sales Management". He is the best trainer in the CIS, the author of a new business adaptation program.

Azimov teaches the audience the basics and skills in creating their own business without having a lot of start-up capital. Helps companies to increase the number of closed deals, as well as increase sales.

The participants in his seminars are heads of sales departments, top managers, business owners.

The coach teaches tools that will accelerate career growth, teach you how to close objections, and develop negotiation skills.

For 8 years of practice, the number of its participants exceeded 10 thousand people.

General Director and Founder of the Time Management Consulting Company.

Founder of the Russian school of time management, candidate of economic sciences, head of the time management department of the Moscow Financial and Industrial Academy, author of books and project manager for implementation of time management in major companies.

Conducts effective and helpful time management seminars. Teaches you to plan your actions, set tasks, step by step closer to their implementation. Record the time spent and saved.

Founder, CEO and Leading Business Coach of Business Relations.

He has over 20 years of experience in conducting trainings in Russia, the USA and other countries. Winner of the Business Coach 2012 award, the Best Motivation Coach award at the All-Russian Entrepreneurial Forum, the finalist of the Entrepreneur 2014 competition. The best coach in the "Team Building" category, in 2014 together with Arsen Ryabukha. Best coach in the Leadership category in 2014.

Gerasichev, creator of the training "Context", which has already changed thousands of lives of its listeners.

In his trainings, he teaches people to accept themselves, to increase their self-esteem. People make decisions that previously seemed impossible and insurmountable to them.

General Director and owner of Baksht Consulting Group.

The author of building professional sales departments. Author of 10 business bestsellers. The total circulation is 350,000 copies. Included in the TOP-3 of the most published and read business authors in Russia. Leading expert and best business coach in sales and sales management, more than 500 completed projects in Moscow, other regions of Russia and the CIS.

Trainings are useful for business owners, directors and sales leaders.

President of the National Association of Sales Professionals. Owner of the consulting company “Sales Strategy and Tactics”. One of the most demanded trainers in Russia.

Having started working as an ordinary sales agent, at the age of 30, Brian Tracy has already become the head of a large company, having made a dizzying career in management, marketing, real estate and investments. Today he is included in the list of the best consultants in the world, speaks in different countries, continues to publish books and training programs. His trainings are distinguished by humor, an abundance of practical ideas and fascinating stories. Brian Tracy does not stop there and continues to research the issues of economics, psychology, business and philosophy.

Business trainer and multi-award winner started his career in 1992. A year later, Vladimir Gerasichev created his own methodology based on coaching. Now his program for achieving goals "Context" is incredibly popular among entrepreneurs, actors, bloggers, journalists, startups and restaurateurs. In a corporate format, it is called "Business Context". Vladimir is the owner of one of the leading international companies in the business education market Business Relations ("Business Relations") and the winner of prestigious competitions, for example, in 2015 he became the "Entrepreneur of the Year in the b2b segment". The businessman is also involved in the creation of films ("Context" and "Life"), conducts television programs on RBC and the Dozhd channel, writes books ("Dream Team"). More than 250,000 people and 300 companies have completed its programs in an open and corporate format. The core of the author's approach by Vladimir Gerasichev is the study of issues of human happiness and efficiency.

Radislav Gandapas considers a fulfilling life to be the main business project of any person. For 20 years of practice, he has conducted more than a thousand trainings. Starting as a specialist in public speaking, the coach gradually expanded the range of topics. Now he talks about algorithms for success, emotional intelligence, self-management, charisma and ideology of a leader. Radislav Gandapas was several times recognized as the best in the profession among Russian specialists based on the results of the year. The success of the business coach is also evidenced by the number of tickets sold for his performances - more than one hundred thousand. In addition to trainings, she publishes thematic books and films.

For those looking to increase sales and improve their marketing knowledge, Neil Rackham's research is a good choice. Among his clients are organizations from the list of the "100 largest US companies", and he himself boasts the position of CEO in three international firms at once. The work of a business coach has been translated into 50 languages ​​and has gained great popularity among professionals. He is distinguished by active interaction with listeners and a great sense of humor. Meeting guests receive a real challenge and incentive to reach new heights in sales.

Started doing marketing before it was mainstream. In the profession since 1993, and since then he has become the first expert in his field. Igor Mann asks to call himself a marketer, paying attention to the fact that he is a practitioner, and marketers are theorists. He has developed a dozen corporate programs and open trainings, the author of popular books and weeklies. The listeners note that the trainings are held in an accessible language and with maximum benefit. If for some reason you have not yet heard about this business coach, you can get to know him better in the blog on his personal website, and at the same time get inspired.

At the age of ten, he made his first sales successes (traded in rubber sponges), and at 21 he became the youngest employee who brought the company more than a million dollars in the first year of work by selling life insurance services. Today he is called Mr. Body Language - in this matter he excelled better than others and knows how to make charisma work for you. Actually, this is what the coach uses with might and main in his trainings, which are distinguished by exciting and dynamic presentations. Also in the track record of Allan Pease - several dozen books, translated into fifty languages ​​and sold with a total circulation of almost 30 million copies.

If you are of the opinion that being a coach is the destiny of exclusively men, then Inna Alekseeva is a vivid refutation of that. Practical trainer and owner of a renowned communications agency, has been working in the field of PR since 1999. During this time, she managed to become the best manager according to the "Profile" magazine and become one of the ten most influential women in Russian business. At his trainings, he reveals the secrets of successful PR and teaches top officials to work with the media.

A business coach values ​​his time and strives to teach this to everyone. In Russia, Gleb Arkhangelsky is considered the main expert in time management. This topic is his life's work. During his career, the coach has gone from an assistant to the chairman of the bank's board to the founder and CEO of his own company "Time Management". Leadership alone, of course, is not enough, and in between the main work and training, he writes bestsellers, in which everyone can get information on how to do the main thing. There is a lot of useful information on his website and blog. The records are updated several times a month.

An entrepreneur with an enviable experience of successful work knows exactly what mistakes are often made in doing business, how to start dominating the market and recruit effective personnel. He devotes his trainings and books to these and many other topics. By the way, the publications are quickly becoming bestsellers and are sold in circulation of several hundred thousand copies. In addition, articles by Konstantin Baksht can often be found in professional periodicals and on popular business portals.

Dear ladies and gentlemen, I present to your attention a three-month work on the study of the Russian market for sales training. The objective of this study was to identify domestic sales gurus, consultants and trainers who are most competent in sales and topics related to them - negotiations, persuasion, working with objections, sales management, building sales motivation systems, etc. Oddly enough, such a rating has not existed until now. The last to investigate this topic were the journalists of the salespro publication, which, as far as I know, several years ago "safely" rested in a bose from lack of money (and, apparently, hopelessness that the magazine about sales was not for sale).

Each of the people in this study is unique, so no matter who you choose for your next training, your company will not fail. Hire any of them and you will get the most out of the market. These people have excellent sales knowledge, tremendous experience and can help not only the sellers themselves, but also the heads of sales departments, commercial directors and senior managers.

With some I know in person, with others - in absentia, I have heard a lot about others or read their books. Incidentally, this list includes those with whom my experience of communication can be called negative rather than inspiring. However, this fact did not in any way affect the rating and the position of the coach in it. All these people are quite well-known in the Russian market and made a name for themselves precisely on sales training, and not just on trainings “about everything”. Whether I like them or not is the tenth thing. There is no doubt about their vast experience and qualifications. I know little about some of them, but by studying their sites, reviews and video recordings, I can draw fairly accurate conclusions about their competencies and the level of expertise in the subject area.

I think that the professionals of this market will pay attention to the fact that many titled Russian coaches, who (quite deservedly), are accustomed to being in the first places in any such ratings, did not make it into the rating. The reason is obvious - this is “TOP-20 Sales Coaches”. And only for them. I have included here only those trainers and consultants who specialize exclusively in sales training and who refuse other topics.

For example, you and I know such honored, and even legendary, coaches like Mikhail Molokanov, Mark Kukushkin, Radislav Gandapas, Leonid Krol, Igor Mann and many others. Of course, in another case they could also be in this rating, since they clearly deserve the right to be among the best coaches in Russia. And they, of course, know how to teach sales. But you need to understand that although they can conduct training on any "selling topic", for them training on sales, and the topic of sales itself, is no longer the main one. Almost all of them have long "outgrown" the level of simple coaching and have gone to "gurus" in some area, having "staked out" certain topics for themselves (marketing - Igor Mann, strategy - Radislav Gandapas, time management - Gleb Arkhangelsky, etc.) ). Others have greatly expanded the range of training to reach more clients and, thus, have left the "net sales". This automatically excluded them from this list.

On what basis are the coaches assigned? To be honest, subjective. I did not compare the cost of a training day for each of them, I did not calculate the average number of paid training days per year or the turnover of their companies. I didn’t even get acquainted with their price lists. This rating is a purely subjective comparative assessment of one person. I assessed the totality of my knowledge and information received through various channels. For example, I have been to the trainings of Radmilo Lukich many times, but not many times - by Sergey Azimov. This was one of the reasons why I put the founder of SaleCraft a little higher. However, this does not mean that higher is better. I rate almost everyone on this list about the same, and it would be extremely wrong to say (and understand) that one of them is better simply because he is higher. It is impossible to compare real professionals in their field "directly" - everyone has very different temperaments, approaches and methods of conduct. But what I can say 100 percent is that all the personalities of this rating are sales professionals of the highest category.

Slightly deviating from the topic, I want to note that it is very difficult to be a “pure sales coach” (sounds funny, right?) In Russia and the CIS countries. Before becoming the CEO of the company in which I now work, I conducted a lot of sales trainings and perfectly understand those who, after three to five years of winding around the country and neighboring countries, go into another business. Teaching sales is an interesting, but extremely difficult and not the most profitable job. The average cost of a good sales coach is now 20-30 thousand per training / day. A good coach deserves to receive at least 60-100 thousand a day, but there are not so many clients who are willing to pay decently for high quality. When choosing between a rate of 20 and 60, most companies still choose the former. This list is a cautionary tale and a tool for these managers. A good sales coach has to be expensive! Remember this and do not compare "incomparable".

The dream of any trainer is to have at least 15 paid personal trainings per month all year round, but in reality it is difficult to achieve. Sometimes, of course, there is more, but more often - less. Having gained rich practice, some trainers open their own companies, others expand their own specialization in the direction of general management or personal effectiveness. At the same time, the companies created by them have a new name and thus "dilute" the coach's personal brand, which has already gained momentum. In this case, he has to start all over again.

Therefore, many nominees (such as Dmitry Norka or Asya Barysheva) build a brand around their own name. Western examples (the same Jeffrey Gitomer) clearly confirm the success of this approach. Wherever and however I work, my brand will work for me. However, it is clear that the brand built around the founder's name is short-lived. With his, the founder, leaving (unfortunately, inevitable), in most cases, his company also disappears. If a brand is strong enough to serve itself without exploiting the name of an individual, it may prove to be more durable and also serve children or even grandchildren. However, it happens in different ways. For example, Arkady Mizernyuk, whose trainings I admire, is a very successful and wealthy businessman. He could have been relaxing on some island under the southern sun for a long time and receive devidends from a successful youth, however, he, nevertheless, still enjoys conducting trainings and believes that this is one of his two life destinations. In my opinion, this approach is worthy of all respect.

I confess, calling this rating "Russian TOP-20", I am sinning a little against the truth. Since the list includes not only trainers who live in Russia, but also everyone who often comes here and can conduct training in any Russian city at any time. I considered this approach justified, since most often the Russian (and any other) companies ordering the training do not care where the trainer resides. Leaving aside his experience and specifics, it is usually important for customers that the coach was:

1. Affordable(for the money and in terms of a quick appearance on the horizon)
2. Russian-speaking(or Russian-speaking, which is, in general, the same thing)
3. Hassle-free in the sense of execution of contracts, cash and non-cash payments, flights, accommodation and preparation of all the necessary accounting documents that are required by intricate Russian legislation.

Thus, all participants in this rating were classified by me as “Russian coaches”. So, for example, it would be foolish to exclude from the list the respected and charismatic Mr. Derevitsky, who, although he lives in Kiev, has conducted a huge number of trainings in Russia. Alexander found 1000 ways to deal with objections, and undoubtedly is a guru in this rather narrow and, at the same time, such a huge topic. Therefore, his books are still being chased throughout the CIS. Ekke is one of the most famous trainers in Estonia, but he is also absolutely available throughout the former Soviet Union and speaks excellent Russian.

Another logical question that you can ask is: "Why are there not 20 people on the list, but 18?"

Because:

1. I didn’t want to add people to the list just because I needed to include 20 people. (If this is important to you, add Pavel Bukov from RQ Lab to the list - he specializes not only in sales, but knows this topic brilliantly - and, for example, Vadim Dozortsev, whose team increases efficiency precisely through professional audit and modernization of the sales system, who how does he not see sales in the complex?).
2. There are some other great trainers that are potentially suitable, but I don't have enough data to check yet, I'll add them later.

Perhaps I missed someone (in this case, I ask you to indicate in the comments those who deserve to get into the pantheon of Russian sales glory), but so far 3 places in the rating are still vacant. Hurry to borrow, as they say. ;) But, again, only those who have linked their business career with sales, and only with them, can get into the rating.

As you can see, there is a nomination in which two people go at once. Coaches Maxim Gorbachev and Dmitry Tkachenko use the power of double charisma and teach together. Therefore, I did not divide them in half (suddenly, without each other, they will not be able to conduct trainings as effectively?). Unfortunately, only one woman was included in the list, this is Asya Barysheva, whose book "How to Sell an Elephant" was read by all professional salespeople. Among the nominees was Tatyana Sokolova, who recently wrote "Upgrade sales", but for certain reasons, she did not make it into our rating.

This is probably all I wanted to say as a comment. Of course, I didn't want to offend, hurt or upset anyone. If I've forgotten someone, I'll turn it on with pleasure. I would be glad if this rating is useful to you personally and to your organizations. As always, I look forward to your corrections, additions, criticism and comments.

Sincerely,
Mikhail Lyufanov

So, I present to you a list of the best Russian business trainers in the field of sales.

1. Dmitry Norka, www.norca.ru
2. Radmilo Lukich www.salecraft.ru
3. Konstantin Baksht www.fif.ru
4. Alexander Derevitsky www.dere.kiev.ua
5. Arkady Mizernyuk www.5045599.ru
6. Boris Zhalilo www.solutions2b.com
7.Sergey Azimov www.nerabota.ru
8.Sergey Zharikov www.8line.com.ua
9. Nikolay Rysev www.recont.ru
10.Sergey Rebrik www.rebrik.ru
11. Asya Barysheva www.abarysheva.ru
12. Maxim Gorbachev and Dmitry Tkachenko www.gorstka.ru
13. Alexey Urvantsev Podyemprodazh.rf
14. Evgeny Kolotilov www.kolotiloff.ru
15. Dmitry Semin www.semingroup.ru
16. Alexey Zozon